March 10, 2025
Content Strategy for Startups: Storytelling as a Growth Driver
It started with an air mattress on the floor of a San Francisco apartment.
Developer experience · AI · Community
I spent ten years teaching college English. Now I teach developers, search engines, and AI systems to understand each other.
Writing about developer experience, AI tooling, and the communities that make tech worth working in.
Currently Developer Experience Lead, AI Platform at Paper Compute
Writing about what AI agent sessions actually cost
Latest from the blog
March 5, 2025
The Power of Storytelling in Tech Content
I’ve been thinking a lot about how storytelling sometimes gets lost or becomes an afterthought when we’re consumed by data, specifications, or writing content with AI. But in reality, it’s one of the most powerful tools we have, especially now....
February 24, 2025
Google’s EEAT vs. Aristotle’s Rhetorical Triangle: SEO Is Just Ancient Rhetoric in Disguise
Recently, I learned about Google’s EEAT (Experience, Expertise, Authoritativeness, Trustworthiness) framework. That’s the one that determines whether your content is worthy of showing up on search results or if it gets yeeted into the void of page two or beyond....
November 8, 2024
Five Lessons for Five Years in Tech
July marked my fifth year in tech.That’s half a decade in a career I never imagined myself in. I came into tech via trauma, so it’s always hard to answer the question about where I want to go next. But...
May 14, 2024
Being a Hybrid Friend is Hard
Before coming into tech, I saw my friends weekly. I’ve never had a lot of friends, but I’ve had friends. You know, the kind that know you and understand you and you can break into random songs in front of...
November 26, 2023
The Evolving Landscape of DevRel: Trends and Predictions for 2023
A couple of weeks ago, I put out this tweet.
November 15, 2023
Hiring, Firing, and Becoming Indispensable
At the beginning of COVID, I lost my job. It was hard, but I navigated through it with what seemed like most people around me and then landed another job. At the beginning of 2023, I was laid off. The...
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